Apr 11, 2026
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24 min read
One of the most popoular fast-fashion brands this week is being called a Lululemon dupe, another is getting compared to Aritzia!
Apr 4, 2026
23 min read
Creators are regretting what they didn't buy, and that might be the most bullish signal in the haul data!
Mar 28, 2026
This week, we saw Dumb Money Live's most recent trade make the haul list for the first time EVER!
Mar 21, 2026
22 min read
Our favorite name to trade in Q4 has reappeared in the Top 10!
Mar 15, 2026
11 min read
Vibe coding and running AI models locally have become incredibly popular this year, so we took a look at the biggest hardware beneficiaries.
Mar 14, 2026
We tracked 450+ hauls this week, andone silhouette trend showed up at EVERY single price tier...
Mar 7, 2026
For the first time in a LONG time, two brands from the same company are in the Top 10 again!
Feb 28, 2026
21 min read
One brand in particular continues to benefit from the Y2K revival in a huge way, while dupes remain one of the biggest drivers for another brand.
Feb 21, 2026
A fan-favorite big box retailer made an appearance in the Top 5 this week, as "dupes" take center stage in this week's haul analysis.
Feb 14, 2026
This week, we have a new publicly traded company that's joined the top 10 in the haul list that you won't want to miss!
Feb 8, 2026
27 min read
This month, we've developed an interesting new dataset that shows us what LLMs' favorite companies/tools are, and which companies stand to benefit the most.
Feb 7, 2026
After slowing down for a few weeks, we're seeing a reacceleration in one of last holiday shopping season's fan-favorite brands!
Jan 31, 2026
A week of insanity is behind us, as Silver fell by more than 25% in a day, and luxury brands take center stage in the haul report!
Jan 24, 2026
20 min read
This week we have a new entrant in the Top 10, that's replaced one of the most popular brands over the past couple of months!
Jan 17, 2026
One brand had customers pulling items off mannequins. Here's what 287 TikTok hauls revealed this week.
Jan 10, 2026
The favorite brands from this year's holiday season continue to top the charts, as we look back on the shocking returns from some of our recent deep dives!
Jan 7, 2026
2 min read
All of your favorite Sentinalysis insights, with added depth and data visualization!
Jan 3, 2026
6 min read
One of our favorite tickers from the past couple of months is starting to see a slow down in haul prevalence!
Dec 31, 2025
4 min read
In this year's #christmashaul analysis, we saw a number of brands with INCREDIBLY strong prevalence!
Dec 27, 2025
10 min read
This week we get a glimpse into what people are receiveing for Christmas, and it's not what you'd expect!
Dec 20, 2025
13 min read
A few key brands continue their streak of topping our "haul share" charts!
Dec 13, 2025
9 min read
This week, we saw a continuance of many of our favorite Black Friday trends!
Dec 10, 2025
14 min read
We analyzed nearly 1,700 Black Friday TikTok hauls, so you didn't have to!
Nov 26, 2025
Earn access to our exclusive Black Friday/Holiday Shopping Season Report or the premium version of our newsletter by referring your friends!
Nov 23, 2025
8 min read
Hollister and Victoria's Secret are still seeing incredible haul prevalence!
